... seeking simple answers to complex problems, and in the process, disrupting the status quo in technology, art and neuroscience.

Sunday, March 29, 2009

"The Medium is the Message"



This new art form certainly drives home Marshall McLuhan's message about the medium being the message... ah... being the medium.

Nice work, iri5.



For more...

Amazing cassette tape art

Thursday, March 26, 2009

"Simplify and Add Lightness"




I've written here before how lowering weight is the single greatest factor to improve acceleration, braking, handling, price and economy of operation in an automobile.

Here is a great example of what can be done if you follow Colin Chapman's advice and, "Simplify and add lightness". This British movie and review is impressive. Check it out.

Tata Nano Review Film

There is hope for rational design.